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Know your USP
I’m not really one for marketing lingo but everyone should know their USP -Unique Selling Point. It will probably change as you grow, expand and find your market but you should have an idea of what it...
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Advertising: Marquee hire in Yellow Pages
It doesn’t matter what business you’re in it helps being the first entry in the yellow pages. As it’s alphabetical this leads to lots of A1/Abacas/Aardvark marquees but you don’t have to rename your...
View ArticleNew Marquee Hire Websites and stock photos
When you first start up a marquee hire business something you always struggle with is photographs for your website. Obviously we supply a few to get you started but really you want a wide selection...
View ArticleAdvertising
If you’re starting up in marquee hire a big issue is advertising. How much do you spend and how do you spend it? Obviously we all want to get to a stage where most of our work is coming from word of...
View ArticleThe first steps to marquee hire
This is a conversation I have regularly, you’re interested in starting a marquee hire business and don’t know where to start. This is what I suggest: Research Find out who your local competitors are,...
View ArticleGood marquee discussions over on the forum
I have mentioned the marquee forum several times before but it is a very good source of information. I certainly learn a lot from people on there so here are some useful threads to read: Electric...
View ArticleMarquee Monthly
A new specialised magazine Marquee Monthly is launching this summer aimed at the marque hire industry, this has never been done before and it could be a really exciting development for the industry....
View ArticleSignwriting vehicles
Most commercial vehicles are sign-written, free advertising makes perfect sense. There are some circumstances in which I wouldn’t sign-write my marquee related vehicles: If whoever is driving the...
View ArticleWedding Fairs
Wedding fairs have always been popular and as a marquee hire company you’re likely to be invited to exhibit often. The organisers will promise a large footfall and explain 101 reasons why you should...
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Natural listings on google vs pay-per-click
When starting up your marquee hire business google is going to be a big part of any advertising campaign. With this in mind it’s worth knowing how the listings work: The paid listings on the page (in...
View ArticleMarquee Hire website design
Due to the continuing expansion of the company and increasing demands on all things online all of our web design is now handled by AJC Technology. They also do marquee hire websites: Golden Dream...
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